Starting in the early 90s, ProDigital became a reference for state-of-the-art computer graphics. The production company launched the painting and animation system in the Brazilian advertising market. It developed hundreds of commercials, cartoons for Rede Globo’s Plim Plim series, and several soap opera opening segments. With the arrival of digital audiovisual, it started producing films for ad agencies across Brazil, as well as performing in the Production Service segment for European and American clients. Based on these experiences, ProDigital became an international quality reference.